B2B web design portfolio hero background
Portfolio & Case Studies

Bespoke B2B Websites Designed & Built From Scratch

Zero CMS bloat. Instant loading speed. Engineered for conversion and high AI search citation. Every site below is live, fast, and built by HelloLeads.

<500ms
Page load speeds
100/100
Lighthouse scores
7
Live platforms built
£12m+
Pipeline generated (2024)
Live Case Studies

Seven Platforms. Zero CMS. Real Results.

The Sentry compliance platform desktop preview
Built for Client PropTech & Compliance

TheSentry.co.uk

15.4% Risk Calculator Conversion Rate

A custom lone worker safety and compliance platform built for the UK residential property sector. Designed to help estate agents meet Worker Protection Act 2023 and Employment Rights Act 2026 requirements through interactive compliance tools and RAG-ready content structure.

Sub-1sPage Load
100/100Lighthouse
4Custom Tools
AI-citedPerplexity
Static HTML5CSS VariablesFirebase HostingJSON-LD SchemaCustom Calculators
Built for Client Professional Services

UteThomasLeadership.com

65%+ Coaching Inquiry Increase via Wiki-Voice Positioning

An executive coaching platform for a former Lidl Regional Director with 24+ years of leadership experience and ILM Level 7 certification. Built with authoritative "Wiki-Voice" content architecture to rank as a trusted source for AI engines answering queries on corporate leadership development.

Sub-1sFully Interactive
100/100Lighthouse
65%+Inquiry Lift
ChatGPTCited Source
Static HTML5Firebase HostingWiki-Voice ContentSchema ValidatedBilingual Ready
Ute Thomas Leadership coaching website preview
Kent Mowing lawn care website preview
Built for Client Local Trade & Lawn Care

KentMowing.co.uk

10 East Kent Towns Targeted with Geo-Local Pages

A performance-first website built for Ian Tullet's professional grass cutting and lawn care service in Sandwich, Kent. Features dedicated service pages, 10 locally-optimised area pages targeting East Kent towns, integrated lead capture with Firebase Cloud Functions and Firestore, automatic confirmation emails, and JSON-LD schema on every page for strong local search visibility.

10Local Area Pages
Sub-1sPage Load
24/7Lead Capture
JSON-LDEvery Page
Static HTML5Firebase HostingGeo-Targeted SEOCloud FunctionsLead Capture Forms
HeatPumpsAndSolar.co.uk lead generation platform preview
Owned & Operated by HelloLeads CleanTech & Lead Gen

HeatPumpsAndSolar.co.uk

12,400+ Homeowners Matched via Custom OTP Engine

Our proprietary UK renewable energy lead generation platform connecting homeowners with MCS-certified installers. Features a 6-step quote acquisition pathway, OTP phone/email verification, and interactive calculators — all built as static HTML with real-time CRM API integration for exclusive lead delivery.

12,400+Homeowners Matched
100%Exclusive Leads
Real-TimeCRM Delivery
OTPVerified
Static HTML5Firebase HostingOTP VerificationCRM API IntegrationCustom Calculators
Owned & Operated by HelloLeads B2B Directory & AI

TopTenAIAgents.com

10,000+ Monthly SME Readers via Static Grid Architecture

Our independent UK AI agent review directory. Built from scratch as a lightweight static platform on Firebase, it demonstrates high AI search citation volume in ChatGPT, Claude, and Perplexity. Features pre-rendered review cards, comparison grids, and RAG-optimised content structure.

10,000+Monthly Readers
100%Pre-rendered
Sub-1sFID
AI-citedChatGPT & Perplexity
Static HTML5Firebase HostingRAG OptimisedPre-rendered CardsSchema Validated
TopTenAIAgents.com AI directory platform preview
HelloLeads.co.uk B2B agency website preview
Owned & Operated by HelloLeads B2B Growth Agency

HelloLeads.co.uk

£12m+ B2B Pipeline Generated in 2024

Our own flagship agency website. Rebuilt from the ground up as a static HTML/CSS platform on Firebase to demonstrate maximum performance, clean code, and advanced SEO/GEO engineering. Features a quad-core service architecture, interactive service selector, and full JSON-LD schema coverage.

Sub-0.5sTTI
100/100Lighthouse
£12m+Pipeline (2024)
ICOZB924628
Static HTML5Firebase HostingJSON-LD SchemaZero JS FrameworksGEO Optimised
Owned & Operated by HelloLeads North American Lead Gen

GreedLeads.com

North American B2B Lead Gen Platform for the US & Canada Market

Our proprietary North American lead generation platform, built and operated by HelloLeads to serve the US and Canada market. Extends our UK lead engine across the Atlantic with geo-targeted content, local SEO for North American search intent, and the same static HTML architecture engineered for speed and AI search citation.

US & CAMarket Coverage
Sub-1sPage Load
StaticHTML Architecture
GEOAI Search Optimised
Static HTML5Firebase HostingNorth American SEOJSON-LD SchemaGEO Optimised
GreedLeads.com North America lead generation coverage map
Our Process

The Performance-Engineered Build Process

Every HelloLeads website follows the same five-step process, from strategic discovery to Firebase deployment.

1

Strategic Discovery & ICP Mapping

Mapping ideal customer profiles, common pain points, and buyer journeys to create a clear site structure aligned with your sales process.

2

Storytelling & Sitemap Wireframing

Creating content hierarchies and layouts structured around user intent. No generic templates — every page is designed from scratch.

3

Bespoke Static Coding (HTML/CSS)

Hand-coding lightweight, semantic templates without heavy frameworks. Clean rendering, zero database calls, no security maintenance.

4

AI Search Optimisation (GEO) & Schema Integration

Formatting content using the Inverted Pyramid structure and embedding JSON-LD schema for AI search engine discoverability and citation.

5

Testing & Deployment on Firebase

Running performance audits, accessibility checks, and deploying natively on Google Firebase Hosting for reliable sub-second load times.

FAQ

Web Design & Build: Frequently Asked Questions

Why does HelloLeads build websites using static HTML instead of WordPress or Webflow?

WordPress and Webflow rely on database calls, bulky plugins, and client-side scripts that slow down load speeds, create security risks, and affect conversion rates. HelloLeads builds custom static HTML/CSS sites hosted on Firebase that load instantly, require zero security maintenance, and allow search engines and AI crawlers to parse and index content easily.

How are HelloLeads websites optimized for AI search engines like ChatGPT and Perplexity?

AI engines use retrieval-augmented generation (RAG) to find, summarise, and cite web content. HelloLeads optimises sites by using clear answer-first structures, objective wiki-voice writing, verifiable facts, and complete JSON-LD schema, increasing the probability of being cited as a trusted source by AI search engines.

What is Generative Engine Optimisation (GEO) and why does it matter?

GEO is the process of structuring content so that AI-powered search engines select, cite, and reference your brand in their answers. As users shift from clicking traditional lists of links to asking conversational questions in AI tools, GEO ensures your brand remains visible in AI search outputs.

Do static HTML websites support CRM and API integrations?

Yes. Static architectures support secure integrations. HelloLeads connects static pages directly to major CRMs such as HubSpot and Salesforce and databases, allowing leads to be validated and routed in real time through secure API routes.

Is Your Current Website Losing Pipeline?

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